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Theorizing Communication from an Asia-Centric Perspective
Theories, research concepts, and methods in most communication studies in Japan have been imported from and imposed by Western inquirers since the early 1970s, when communication was first recognised as an academic discipline. Many dichotomous concepts, including collectivism – individualism, and high- – low-context communication have been blindly employed in cross-cultural comparisons. Asian scholars have increasingly argued that such constructs mislead the characterisation of Asian cultures. This webinar presents the argument that conventional theories and concepts to account for Japanese conflict communication must be overhauled, by demonstrating that “avoidance,” regarded as the most ineffective strategy in the West can be identified as effective by Japanese.

Dr Nimrod L. Delante
Senior Learning Advisor, Degree Programs and Lecturer, Business Communications
James Cook University Singapore

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Nov 3, 2021 04:00 PM in Singapore

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